How to Create a Survey
This guide introduces the basics of creating effective surveys, whether you’re a beginner or experienced in survey research. Surveys are valuable tools for gathering information systematically to support evidence-based decisions, policies, and community planning. They can help identify patterns or themes, assess satisfaction, or measure participation—insights that can guide deeper qualitative research such as interviews or focus groups.
The guide outlines five key steps for designing a successful survey:
- Identify your target audience – who you want to hear from.
- Decide how to reach them – determine the best distribution method.
- Develop your questions – focus on what you want to learn and how to ask it clearly.
- Analyze the data – look for trends, patterns, and insights.
- Share the results – communicate findings effectively to inform action.